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BFA HEAD OF WOMEN FOOTBALL, OFF TO FIFA CONVENTION IN AUSTRALIA

Aug 8, 2023

Botswana Football Association is thrilled to announce that the Head of women football Tsholofelo Setlhoko has been invited as a guest speaker at the FIFA Women’s Football Convention to be held in Sydney, Australia between the 18th and 19th of August this year.

FIFA Women’s Football Convention will bring together leaders from the world of football to discuss the development of women football. Representatives from all of the 211 FIFA member associations have been invited, along with the six confederations and other FIFA stakeholders.
As BFA, we view this invitation as a big opportunity for Tsholo, as she is affectionately known, to go and compare notes with other world football leaders. The convention will not only be an eye opener for Tsholo but will also broaden her horizons as she takes her next steps to take Botswana’s women’s football to new heights.

Women’s football is now a fully-fledged component of the BFA. The association has come up with a women’s football strategy that is dedicated to guiding the development and growth of women’s football in Botswana. At the center of that strategy is a BFA recognition that football has a huge potential to be used to change societal perceptions on women.

As BFA we are confident that we are on course to using football to empower the girl child in every corner of Botswana. We will do so by providing a platform for every boy and girl to be able to play football safely, grassroots development is integral to our strategy. Additionally, we have joined hands with authorities to play our part through our pledge to use football to fight the scourge of Gender Based Violence which has become a key national priority.

Tsholo has been a leader of the ongoing revolution that has characterized the growth of women’s football in Botswana. She has played a key role in developing the strategy and is passionate, not only in building capacity of women’s football through new investments but is also result oriented in her emphasis for creating role models that would lead such key programs like GBV and Safeguarding.

Tsholo is also a living example of BFA’s commitment to produce women leadership that would lead football from the technical levels all the way to top administration.

We wish Tsholo well, go there and represent us.

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Setlhoko Appointed as FIFA Women’s Football Development Expert

FIFA has announced the appointment of Ms. Tsholofelo Setlhoko as a FIFA Women’s Football Development Expert, joining a global network of qualified professionals dedicated to the growth and development of women’s football worldwide. This prestigious appointment recognizes Ms. Setlhoko’s exceptional contributions to the sport and her commitment to advancing women’s football across Botswana and beyond.

Launched in 2020, the FIFA Women’s Football Development Programmes have been instrumental in strengthening women’s football through targeted support for Member Associations. With the recent relaunch of the programme in December 2024, FIFA aims to expand its impact across all 211 Member Associations, offering tailored assistance that reflects the unique contexts and needs of each nation.

In her role as a FIFA Women’s Football Development Expert, Ms. Setlhoko will leverage her vast experience in football administration, strategic planning, and grassroots development to support Member Associations in implementing sustainable growth strategies. Her leadership within the Botswana Football Association (BFA), particularly in spearheading initiatives for women’s football, has set a benchmark for development and community engagement.

“I am deeply honored to be appointed as a FIFA Women’s Football Development Expert. This is not only a personal achievement but a victory for women’s football in Botswana. I look forward to sharing best practices and supporting the growth of women’s football in other Member Associations,” said Ms. Setlhoko.

The President of the Botswana Football Association, Mr. Tariq Babitseng, also expressed his pride in Ms. Setlhoko’s achievement, stating, “Tsholofelo’s appointment is a testament to her dedication and hard work. Her expertise and passion for women’s football are unmatched, and we are confident that she will make a substantial impact globally.”

Ms. Setlhoko’s appointment marks a significant step forward in the representation of African women in global football development. As she embarks on this journey, she remains committed to championing women’s football and inspiring the next generation of female athletes and administrators.