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03 Partners With BFA

BFA CEO Mr. Mfolo Mfolo launched a partnership with O3 Managing Director Mr. Ali Mohamed this morning at Lekidi.
The relationship is geared at assisting all national teams in their match preparations in camp, and during and after matches.
Mr. Mfolo appreciated the relationship which he said comes at a crucial time when the Women’s team, The Mares have just qualified for a historic African Women’s Cup of Nations to be held in July, in Morocco.
“Water is generally very expensive, therefore this sponsorship helps us mitigate the massive cost that goes into water expenditure for preparations, during and after matches. We could be paying millions but today O3 has come to our rescue. We thank them for this intervention,” Mfolo said.
Mr. Ali Mohamed med of O3 said 03 is a local company, 12 years in the market.
“We are a local company and we have only one country to support. So, we chose the BFA because the vision of the BFA CEO and our vision seem to be aligned. We will not only support you with water, but we will also take a number of your supporters to Morocco to support The Mares,” said Mohommed.
The BFA CEO also used the opportunity to address the media on the recent 72 FIFA Congress held in Doha, Qatar. The Congress declared FIFA to be in a very good financial position today, and urged all associations to do the same with finances. The other issue that was discussed at 72 FIFA Congress was a rise in conflicts around the world. Mr. Mfolo said the FIFA President Gianni Infantino urged all world leaders to focus on mediation to end global conflicts.
On the other, Mrs Aucillia Letshwiti, the wife of the BFA President made a donation of P20,000.00 worth of t-shirts and trainers to the Senior Women’s Team. Mrs Letshwiti said she is a big supporter of the Team and wished them success in Morocco where she hopes to attend some of their matches in July 2022.
“Only a life lived for others, is a life worthwhile,” Mrs Letshwiti said.
The token of appreciation was recieved by The Mares captain and Coach respectively.

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Setlhoko Appointed as FIFA  Women’s Football Development Expert

FIFA has announced the appointment of Ms. Tsholofelo Setlhoko as a FIFA Women’s Football Development Expert, joining a global network of qualified professionals dedicated to the growth and development of women’s football worldwide. This prestigious appointment recognizes Ms. Setlhoko’s exceptional contributions to the sport and her commitment to advancing women’s football across Botswana and beyond.

Launched in 2020, the FIFA Women’s Football Development Programmes have been instrumental in strengthening women’s football through targeted support for Member Associations. With the recent relaunch of the programme in December 2024, FIFA aims to expand its impact across all 211 Member Associations, offering tailored assistance that reflects the unique contexts and needs of each nation.

In her role as a FIFA Women’s Football Development Expert, Ms. Setlhoko will leverage her vast experience in football administration, strategic planning, and grassroots development to support Member Associations in implementing sustainable growth strategies. Her leadership within the Botswana Football Association (BFA), particularly in spearheading initiatives for women’s football, has set a benchmark for development and community engagement.

“I am deeply honored to be appointed as a FIFA Women’s Football Development Expert. This is not only a personal achievement but a victory for women’s football in Botswana. I look forward to sharing best practices and supporting the growth of women’s football in other Member Associations,” said Ms. Setlhoko.

The President of the Botswana Football Association, Mr. Tariq Babitseng, also expressed his pride in Ms. Setlhoko’s achievement, stating, “Tsholofelo’s appointment is a testament to her dedication and hard work. Her expertise and passion for women’s football are unmatched, and we are confident that she will make a substantial impact globally.”

Ms. Setlhoko’s appointment marks a significant step forward in the representation of African women in global football development. As she embarks on this journey, she remains committed to championing women’s football and inspiring the next generation of female athletes and administrators.

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