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BFA to inject P20 million into commercialization

Botswana Football Association set to injects 20 million Pula into commercialization The BFA’s NEC has unanimously agreed to create long term sustainable revenue streams.

The commercial investments will be diverse in nature and the launch will be ignited in the near future. The BFA Board believes it is important for football to generate its own income in order to grow the game

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Setlhoko Appointed as FIFA  Women’s Football Development Expert

FIFA has announced the appointment of Ms. Tsholofelo Setlhoko as a FIFA Women’s Football Development Expert, joining a global network of qualified professionals dedicated to the growth and development of women’s football worldwide. This prestigious appointment recognizes Ms. Setlhoko’s exceptional contributions to the sport and her commitment to advancing women’s football across Botswana and beyond.

Launched in 2020, the FIFA Women’s Football Development Programmes have been instrumental in strengthening women’s football through targeted support for Member Associations. With the recent relaunch of the programme in December 2024, FIFA aims to expand its impact across all 211 Member Associations, offering tailored assistance that reflects the unique contexts and needs of each nation.

In her role as a FIFA Women’s Football Development Expert, Ms. Setlhoko will leverage her vast experience in football administration, strategic planning, and grassroots development to support Member Associations in implementing sustainable growth strategies. Her leadership within the Botswana Football Association (BFA), particularly in spearheading initiatives for women’s football, has set a benchmark for development and community engagement.

“I am deeply honored to be appointed as a FIFA Women’s Football Development Expert. This is not only a personal achievement but a victory for women’s football in Botswana. I look forward to sharing best practices and supporting the growth of women’s football in other Member Associations,” said Ms. Setlhoko.

The President of the Botswana Football Association, Mr. Tariq Babitseng, also expressed his pride in Ms. Setlhoko’s achievement, stating, “Tsholofelo’s appointment is a testament to her dedication and hard work. Her expertise and passion for women’s football are unmatched, and we are confident that she will make a substantial impact globally.”

Ms. Setlhoko’s appointment marks a significant step forward in the representation of African women in global football development. As she embarks on this journey, she remains committed to championing women’s football and inspiring the next generation of female athletes and administrators.

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